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Blogging With a Purpose: How to Focus Your Blogging Strategy to Increase Leads

Posted by Mary Ann Hegvold on May 10, 2019

SEO Focused Blogging - 30DN MarketingIt's probably nothing new when you hear that you need to blog. "What's it gonna do for me," you ask? Well... it can mean all the difference in the number of good leads that you bring in through your website. And that should help you increase sales.

We often hear, "Blogging takes time and it uses my resources." This is true. And there's no point in doing something just to do it. It has to produce results, aka: more leads who better match your target audience(s). So, how do you blog to increase leads? Here are three things you need to be sure you do to:

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Topics: Lead Generation, SEO, Marketing Strategy

Do I Really Need a Marketing Agency?

Posted by Mary Ann Hegvold on April 3, 2019

Do_I_Really_Need_a_Marketing_Agency

Countless members of senior management across companies both large and small, find themselves asking the same question: why do we need to hire a marketing agency when we have dedicated marketing staff?

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Topics: Inbound Marketing, Marketing ROI, Marketing Strategy